Enthuse becomes the Official Fundraising Partner for Maverick Race

We are thrilled to announce Enthuse as our Official Fundraising Partner. This collaboration marks a significant milestone for us, designed to unlock new opportunities for good causes and streamline the fundraising experience for our participants.

By joining forces with Enthuse - who already support 70% of the UK’s top fundraising mass participation events, including the TCS London Marathon, the Brighton Marathon and the AJ Bell Great North Run - we are elevating our ability to serve charities. 

Our new partnership means that charities and their participants can expect fundraising pages for Maverick Race events which are:

• Co-branded fundraising pages tailored to both the participant’s cause and Maverick Race.

• Seamless integration with event registration to guarantee 100% page creation.

• Live connectivity to the official event platform, showcasing the collective fundraising total.

The integrated fundraising page creation, which is part of our standard entry flow, is intended to make it easy for those involved to set up a page and start collecting donations right away. 

Ben MacWilliam, Co-Founder & CEO at Maverick Race, said: 

"At Maverick Race, our main objective is to get people off the roads and out into the countryside, enjoying the outdoors. We have a wide range of events for people of all abilities to ensure this is something accessible for everyone. Through our partnership with Enthuse, we’re excited to create even more opportunities for charities and participants to do good, making fundraising a meaningful part of every event."

Eddie Allenby, General Manager at Enthuse, added: 

“We’re proud to be the first-ever official fundraising partner for Maverick Race and to help grow the charitable impact of these challenges. The unique and scenic makeup of these events makes them truly memorable, and the fact that they’re accessible to runners of all levels makes them ideal for fundraising.” 

“With our charity-first approach, we’re confident we can help good causes maximise their impact at these events, putting their brand front and centre and making it as simple as possible for participants to fundraise. That’s the key to building those long-term supporter relationships that ensures the impact lasts well beyond event day.”

This partnership covers our entire portfolio, from our Maverick Race events to the new Maverick Hike charity-only event. Charities not yet onboarded with Enthuse can get started immediately via their mass participation page.